DISCLAIMER: This is not an accusatory or derogatory post towards ASOS and its affiliates, but merely a personal observation. I do not intend to offend or upset anyone in the publication of this post.
I am and always have been a huge fan of ASOS. They have a wide range of brands, styles and prices to fit anyone interested in fashion, and my ASOS Premium has saved me last-minute from going naked to a party countless times. There is only one thing about this fashion haven that confuses (and slightly upsets) me - the models of their ASOS Curve range.
Quite rightly, you may be asking yourself why I am writing this. As an average teenage size 8, you're right to think it doesn't concern me at all, as I would never buy the clothes in the range or be interested in them. Maybe not, but does that mean I shouldn't think that everyone is entitled to have an interest in fashion? I truly respect a colossal influence on the fashion world like ASOS for bringing out such a stylish and accurate range for girls of different sizes, but I also think their representation should be correct.
As you may remember, ASOS addressed the issue last year when an even slimmer model was seen representing the brand on their website:
They later stated that they would be removing the model from the ASOS Curve section due to the response it had received and their incorrect representation of plus-size girls. This was in May 2012. So why is it happening again?
I'd love to hear your opinions on the matter, if you even think it is a matter at all. Considering the Curve range starts at a size 20, do you think these models, although undeniably beautiful, are right for the job? If you have read this post, I'm grateful you've listened to my opinion and I hope you understand why I feel the way I do. Let me know what you think.
I completely agree with this, I'm only a size 10 but like you said people of all sizes should be allowed to enjoy fashion. great post! x
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I agree. If you are catering for women with curves show the fit of the item on a curvy model. Great post!
ReplyDeleteI agree! These models aren't plus size at all ! Just normal size!
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Totally agree with you. Using a normal sized model is misleading and misrepresenting how the clothes will actually look on curvy women.
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I think people have different opinions on what curvy actually is, I won't go into real detail because someone is bound to get offended but for some,'curvy' is big bust and wider hips (my cousins seems to think so) and others think 'fat' can be classed as curvy yet others strongly disagree. Like you, I never really look at the curvy range but this has got me thinking..!
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Cause in my opinion, the 'curvy' range are for plus size women and not everyone of that size is hourglass in figure and that's what most people think 'curvy' women look like. So I really don't think it matters as much as long as they feature a range of different figures
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I guess it depends on the definition of curve. I'm a size 6 but due to my wider hips and bigger butt I sometimes have to go up in size. I'm curvy petite, so if that's the definition they are using then these models are fine. However, if their definition of curvy is "plus-size", then these models are a poor choice.
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